Presents
5 days. Live. Free.
Build your 2027 cryotherapy revenue stream
- Build your offer
- Set your pricing
- Create your marketing strategy
- 100% Free
- Live Online
- Nov 16–20, 2026
- Expert training
- Live sessions
- Proven strategies
- A CHANCE TO WIN $71,000+ in Total Giveaways
Who should enterThe Cryo Game?
The Entrepreneur
I want to start something from scratch.
The Med Spa Owner
I want a new high-margin revenue stream.
The Recovery Pro
I help people recover faster and perform at their best.
The Existing Cryo Owner
I already have cryotherapy but want to grow it.
What happens overThe 5 days?
Day 1: The opportunity
Discover the massive opportunity in cryotherapy, explore its revenue potential, and learn why now is the time to get started.
Day 2: The treatment
See the SubZero in action and discover how easy it is to deliver treatments, whether you're mobile or at a fixed location.
Day 3: The money
Build your pricing menu, explore profitable revenue models, and learn how to maximize your earnings.
Day 4: The customers
Learn proven marketing strategies to attract more clients, strengthen your online presence, and grow your business.
Day 5: The Game D-Day
Join our Grand Live finale with 11 experts, exclusive insights, and $71,000+ in total giveaways as we crown the Cryo Games Champion.
Meet thePresenters
Experts. Strategists. Operators. Here to help you win.
Dane S.
The Sales Expert
- America Cryo Sales Specialist
- Helps entrepreneurs launch their cryotherapy businesses
Mission
Show you how to turn opportunities into sales and build a profitable cryotherapy business.
Diana P.
The Cryo Nurse
- Six-Figure Med Spa Owner
- Cryotherapy & Wellness Expert
Mission
Show you how to turn cryotherapy treatments into a thriving six-figure business.
Andrew S.
The Master Trainer
- America Cryo Master Trainer
- Expert in cryotherapy techniques and protocols
Mission
Teach you how to deliver effective cryotherapy treatments with confidence.
Scott P.
The Operations Expert
- Operations Manager at Zalena Wellness
- Specializes in clinic operations and efficiency
Mission
Show you how to streamline operations and build a cryotherapy business that runs smoothly.
Eman R.
The Appointment Strategist
- Appointment Setting Operations Manager at Zalena Wellness
- Specializes in lead management and appointment booking
Mission
Show you how to turn leads into booked appointments and keep your calendar full.
Darleen G.
The Clinic Leader
- Manager at Zalena Wellness
- Specializes in clinic management and daily operations
Mission
Show you how to manage your clinic, lead your team, and build a successful wellness business.
Florian M.
The Visionary
- 25+ years in cryotherapy
- 13,000+ clinics worldwide
Mission
Show you the big picture and how to win in this market.
Romain W.
The Marketing Strategist
- Chief Marketing Officer at America Cryo
- Expert in marketing and business growth
Mission
Show you how to attract more clients, generate leads, and grow your cryotherapy business.
Thibault M.
The Ads Strategist
- Meta Ads Strategist
- Specializes in lead generation and paid advertising
Mission
Show you how to attract qualified leads and turn advertising into business growth.
Lou L.
The Marketing Expert
- America Cryo Marketing Manager
- Specializes in marketing campaigns and brand growth
Mission
Show you how to build your brand, reach more clients, and grow your cryotherapy business.
Maggie H.
The Chiropractic Expert
- Specializes in improving mobility, comfort, and physical performance
- Skilled in chiropractic techniques and therapeutic care
Mission
Help you understand how chiropractic care can improve mobility, support recovery, and enhance overall wellness.
YOUR CHANCE TOWIN BIG!
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Subzero
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Academy
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Marketing
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Training
Who will it be?
how theGAME WORKS
5 SIMPLE STEPS. EASY TO FOLLOW. YOUR CHANCE TO WIN BIG.
- 01
Register
Join The Cryo Game for free.
- 02
Show up live
Attend each day's live challenge.
- 03
Earn points / entries
Complete missions, show up, refer friends, etc.
- 04
Unlock the final
Join the game that starts on the 16th Nov
- 05
Win
The grand-prize winner is revealed live.
Real experience. Real results. Real businesses.
You're learning from a team that actually operates in this market, not internet marketers.
With 25+ years of experience, 13,000+ clients worldwide, and a proven track record in real clinics, med spas, recovery centers, and professional organizations, America Cryo gives you the knowledge, tools, and support to succeed with confidence.
- 25+ Years of experience
- 13,000+ Clients worldwide
- Made in USA American manufacturing
- ISO 13485 Quality management standard
Trusted in the real world
See what’s already working.
We didn’t build these systems in a vacuum. We tested them inside real wellness clinics, with real customers, real numbers, and real results.
Explore ZalenaLab to see the blueprint behind four successful wellness locations and discover what’s possible when the right devices, offers, marketing, and systems work together.
America Cryo has been a great company to work with in the cryotherapy space. I just received my SubZero device and can't wait to put it to work. They were excellent help when learning how to use the device. My first customer was able to reduce her waist line by over an inch in one session. It is going to be a great adventure.
Brad Splichal
Adding SubZero to my medspa has been an incredible investment. The treatments are quick, easy to offer, and have helped me attract repeat clients. I was able to earn back my entire investment in less than 30 days, making it one of the best additions to my business.
Morgan Cassidy | Medspa Owner | SubZero Advocate
After 24 years in the spa and esthetics industry, adding SubZero to my business has been one of the best decisions I’ve made. The device paid for itself in just one month, and it has opened up so many new opportunities for my business.
Courtney
TheSchedule
5 days. Live. Free.
Day 112:00 PM ESTMon, Nov 16
The Opportunity
Discover why cryotherapy is booming, explore its revenue potential, and learn how to get started.
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Day 212:00 PM EST
Tue, Nov 17
The Treatment
See the SubZero in action and discover how easy it is to offer mobile or in-clinic treatments.
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Day 312:00 PM EST
Wed, Nov 18
The Money
Explore profitable pricing strategies, packages, and revenue models to maximize your earnings.
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Day 412:00 PM EST
Thu, Nov 19
The Customers
Learn how to attract more clients through marketing, online presence, and proven advertising strategies.
Day 5Fri, Nov 20
12:00 PM ESTThe Grand Live finale! Join 11 experts for exclusive insights, final challenges, and $71,000+ in giveaways.
Ready to play?Join the
5 days. Live. Free.
- 100% Free
- Live Online
- Nov 16–20, 2026
Frequently Asked Questions
Is it free?
Yes! Equine Cryo Games 2026 is 100% free to join. Get access to live training, expert insights, and a chance to win our $70,000+ in total giveaways grand prize.
Do I need to own a med spa?
Not at all! Whether you're a business owner, healthcare professional, or aspiring entrepreneur, Cryo Games is designed for anyone interested in the cryotherapy business.
Do I need to own an America Cryo device?
No! You don't need to own any cryotherapy equipment to participate. We'll show you how to get started and explore the opportunities available.
Can I join if I'm starting from scratch?
Absolutely! Cryo Games is designed for beginners and experienced professionals alike. You'll learn how to build your offer, set your pricing, and develop a strategy for growth.
Are all five days live?
Yes! Cryo Games runs live from November 16–20, 2026, featuring expert-led sessions, practical strategies, and an exciting Game Day finale.
Do I need to attend every day?
We highly recommend attending all five days to get the full experience. Each session builds on the previous one, helping you progress toward Game Day.
How does the giveaway work?
Participants can earn entries by completing eligible activities and challenges throughout the Equine Cryo Games. Winners will be selected for a chance to receive a share of over $71,000+ in total prizes, subject to the official giveaway rules.
Do I have to be live to win?
Live attendance is encouraged, especially for the Game Day finale. Any attendance requirements for prize eligibility will be outlined in the official giveaway rules.
Will recordings be available?
Recording availability hasn't been confirmed yet. We recommend joining the live sessions so you don't miss the training, challenges, and special announcements.
Can I participate outside the US?
You can register your interest from outside the US. However, giveaway eligibility, geographic restrictions, and prize fulfillment will depend on the official rules.